It is very important to have digital signs since they are the ones that can be used to convey information. It does not matter whether they are roadside signs, college signs or high school signs, the main issue is the information that they pass on to their intended audience. Back in the day, they would use billboards and neon light signs, and although those are still around, the world has turned more towards the digital platform and digital signs are the ones that are in use in most places. In this article, we are going to look at some of advantages of digital signs. We will also be looking at school LED signs and everything that there is to know about them.
To Increase an Organization’s Visibility
Digital signage is what every organization needs to cut through the market and reach the potential customers. There is a lot of competition in this day and age, be it on radio or TV, in newspapers and magazines or from competing store front signs. Digital signage get the attention of the most important potential buyers of all, those in a store who are ready to spend money on a purchase.
Helps Solidify Relationships with Customers and Vendors
Imagine walking into an auto dealership, and while you’re waiting for them to prepare the documents for your vehicle, the digital sign on the wall across from you indicates that they also offer auto insurance at reduced rates. You would automatically go for it. These signs work better than a television that would have been on the wall.
Delivers Critical Information More Efficiently
In the event that there is an emergency, an existing digital signage network can be a lifesaver, providing critically important information to the people around, be they students, customers or other guests of exit locations, storm shelters and other vital information.
To save time
Imagine the amount of time and labor that it would take preparing a static, printed sign, besides looking at the cost. With a digital sign, the same message can be prepared much faster and with so much less labor and at a cheaper cost.
To attract greater attention than is possible with static, printed signs
One of the other disadvantages of print is that it is static is that the human mind is programmed for motion. People find their eyes automatically drawn towards movement, and that is what appeals about digital signs. They tap into something that is innately human to demand attention and hold it.
To increase the efficiency of employees
Before, we would use emails to communicate with students or employees within an organization, but things have changed. Picture an industrial organization where the management would like to pass on very urgent information to hundreds of staff members. Everyone might read that email at some point, but the digital signs will catch the eyes of everyone, keeping them informed, efficient and maintaining a safe environment.
School LED Signs
We are now going to take a look at school LED signs.
Outdoor School LED signs (Electronic Message Centers) are the most effective outdoor communication and advertising solution anyone can invest in. with this solution, people can digitally program their signs, allowing more freedom in the messaging. It provides an easy way to communicate any message or promotion without the limitations of traditional signs. They also weather through harsh weather conditions such as snow, rain, strong wind, and direct sunlight.
Top 5 Reasons to Switch to School LED Signs
Coming with software that readily allows users to update their messages and graphics, school LED signs give one the ability to program their messages to their convenience.
When it comes to passing traffic on the road, LED Signs are more visible even if there is bright sunlight glaring down, meaning that it can reach a wider audience.
LED Signs do not cost much as compared to other forms of advertising, besides being more effective.
There is usually an increase of between 15-150% in business whenever a company decides to advertise through LED signs.
Unlike the traditional signs which typically require someone to physically change their messaging, putting them at more risk, with LED signs don’t require that.
LED Sign Advertising Cost Comparison
For those that are familiar with the many forms of advertising, they’ll automatically realize that outdoor LED signs a great investment and a sure way to increase business. They are the most affordable advertising solution both online and offline.
Compare the cost of other advertising mediums below:
The average cost for 1000 exposures within a 10-mile radius is $7.39.
The cost on average is $6.26 per 1000 exposures.
Online advertising (Search Engines, Video, Email, Display)
The average cost per 1000 exposures via online advertising online is $3.00 (average)
The cost is approximately $5.47 per 1000 exposures.
Outdoor LED signs and displays
The cost is less than $0.15 per 1000 exposures. How? Assume, you spend $30,000.00 on a digital outdoor sign, and that its useful life is about 10 years. The daily cost of an Outdoor LED Sign would be about $2.74. Add to this the daily cost of electricity for your new LED sign (approximately $0.20), thus giving your business a daily message center expense total of $8.82. With a daily traffic count of 20,000 vehicles passing your business, you would have a cost of less than $0.45 per thousand exposures (counting drivers only)!
Work with LUX to Find Your Perfect Outdoor School Digital Sign
Finding a reputable outdoor school led sign company can prove to be a daunting task, and that is the reason that LUX is there to connect people with the best companies and manufacturers, ensuring one gets the best led sign possible. LUX services are free and they are always ready to tackle any queries that people might have. One has to simply submit a quote form on their website.
Well, we now know the best direction to take in our marketing efforts, and the best thing is that LUX are there to assist us with free services, finding the outdoor digital sign companies that will work best with us.…